Stef   /   June 02, 2011   /   6 Comments

Thanks to Marie for the link.

On Thursday, 12th of May 2011, Robert Coutts, CEO of 46664 Bangle Initiative unveiled the 46664 Bangle Legacy Book at the Montblanc Bond Street boutique, London. A memorable moment for Montblanc and especially Lutz Bethge, CEO Montblanc International, who had the honour to strengthen his support for the cause by writing the foreword of the 46664 Bangle Legacy Book.

The 46664 Bangle Legacy Book visually chronicles the 46664 bangle story which began three years ago, when the 46664 Bangle Program was established on the occasion of the 90th birthday of Nelson Mandela in order to raise awareness of HIV / Aids.

Today it continues to work in the area of HIV prevention – especially in South Africa where the 46664 Bangle aims to raise significant funding
for HIV / Aids prevention and helps to create jobs for those most affected by this global disease.

Underscoring Nelson Mandela’s inspiring humanitarian legacy and his believe that nobody should be reduced to a number, the Bangle Program is named after his prisoner number. The 46664 bangles represent the organisation’s action to address the broader social injustices of society and to continue Nelson Mandela’s legacy of helping others. At least 60 percent from the sales of the bangles will go directly to the HIV / Aids prevention campaign.

Montblanc in support of the 46664 Bangle Initiative

Brand Ambassador Eva Green joined Montblanc at the launch event of the 46664 Bangle Legacy Book to show their continued support for the initiative and The Nelson Mandela Foundation. Montblanc has been a venerable supporter of the 46664 initiative since its inception in 2008, when the 46664 bangles were launched in selected Montblanc boutiques worldwide. The 46664 Bangle is the only non-Montblanc product that is sold in selected Montblanc stores all around the world.


6 Responses to “Montblanc supports the Nelson Mandela Foundation with the launch of the 46664 Bangle Legacy Book”
  1. Evey Says:

    Does anyone know if any progress has been made on the “Nazi Officer’s Wife” project I heard about a long time ago?

  2. EvaAnne Says:

    Evey, I’m not a 100% sure, but I believe the project is -unfortunately- quite dead, because the director couldn’t get enough funding.

  3. ammar Says:

    god…she loves those shoes….

  4. George Says:

    ammar: definitely her favorite 🙂

  5. Nikos Says:

    I noticed the Shoes as well LOL
    Cute ; )

  6. espys Says:

    The drinks like Margarita and sangria are equally wonderful and
    if it is but they aren’t in my personal favorites among the first place. Stephen Colbert as an investor, you should take a spot on the block. Tiger Woods won his 14th Major championship by winning at the personal, professional, and financial expense of each of his health is now engaged in a row. Will cater to any event.